Content for a Cause + Platforms with Purpose
Available now · Other
Whether you have 5 million subscribers or 50 followers, you have a platform: a social feed, newsletter, podcast, brand account, business, or professional reputation. If you’re online you have a platform. And with this platform comes responsibility, and an opportunity not to be missed. Steph Belsky’s Skill Lab, “Content for a Cause. Platforms with Purpose,” will help you identify the impact opportunities within the content you already create. Using Love of Good’s framework of Story Ownership → Aligned Partnerships → Creative Expressions, you’ll learn how to wield your power wisely, involve the right people, and give your audience a meaningful call-to-action.
What you'll take away
- Create content with a clearer strategy by connecting your ideas to audience, platform, and business goals.
- Make your content easier to discover using smarter approaches to social media, search, and platform optimization.
- Build stronger audience engagement by creating content that earns attention, encourages interaction, and keeps people coming back.
Who it's for
Best for creators, entrepreneurs, and professionals who want to grow their audience, improve discoverability, and create content with a clearer strategy behind it.
Who's leading it
Speaker